Let’s be real, enjoying the view from the top of a well oiled marketing funnel is hard to imagine when you’re juggling meetings, KPIs, budgeting, and the many other joys of being an elite marketing manager. But it’s always important to reflect, so let’s see if any of the below sounds like you:
- Are you holding down a mammoth multi-channel digital strategy with a lean but keen marketing team of 1-3?
- Is too much of your work week spent co-ordinating, emailing, and reading reports (or excuses) from the niche agencies you work with?
- Do you have a senior leadership team breathing down your neck to prove ROI?
- Does the thought of loading ads into META and Google give you the ick?
- Are you limited to getting maximum results with a minimal marketing budget?
- Does keeping up with the rapidly changing marketing landscape make you feel like you’re running a never-ending race?
- Is your creative capacity to make engaging content dwindling from the other priorities of your role?
- Do you have a bucket list of brand development that’s collecting dust at the bottom of your workload?
- By the time you’ve finished reading this list, is there a new email, meeting or update in your inbox demanding your attention?
If your answer is ‘yes’, to any of these questions, you need to read on…
With every new algorithm change from Meta, update from Google, and recommended digital strategy to implement, comes a marketing manager who’s spread thinner than a crêpe and finding it considerably harder to mind their French. While one of the most exciting parts of this industry is that it’s constantly evolving, the pressure to remain up-to-date and competitive can quickly take its toll. Throw in the daily tasks that need attending, like endless metrics and reports, creating impactful creatives, or managing your team, and there really is never enough time in the day.
It also certainly doesn’t help that the scope of a digital marketing manager or marketing professional’s role has greatly increased over the years. Each platform requires a unique approach and skill set for the most effective strategy execution, and yet the marketing bible is constantly getting rewritten – meaning the best practice for individual digital channels can often age like milk. Staying on top of the game involves floating like a butterfly to sting like a bee.
Plus, we know what you’re thinking; you believe that if you want something done right, you have to do it yourself. But what if you could have another you, who shares your brand vision and drive to kick performance goals out of the park, while also being a seasoned pro at navigating the digital landscape?
Having a full-stack digital agency like Comradery Collective in your corner means getting your marketing from where you are to where you need to be. Offloading the ground work into expert hands you can trust allows you to focus on the big picture, accelerating brand development and revenue. Hey, did someone say employee of the month?
As generalist marketers, we have everything you need in-house so you don’t need to engage a combination of niche agencies who can often be quicker to point fingers than lifting them. Resonating with your brand’s voice, understanding its trajectory, and functioning autonomously are just some of the ways we’re committed to making your job easier. And when our dedication to delivering top-notch outcomes lands you that big promotion? Next drink is on us!
Ready for digital marketing success with an all-star team? Make it happen by booking a no obligation discovery session here.